Sunday, May 15, 2011

What can I do about Internet copyright infringement or trademark infringement by another Webmaster? Can plagiarism by another website hurt my rankings? - Search Engine Marketing FAQ - SEO Logic®

Yes, if there is duplicate or near-duplicate copy of your content on the Internet, your site could be at risk of falling in the search engine rankings, or even being removed completely. Your site could fall in the rankings if another Webmaster is using your content but does a better job at optimizing his or her site. At the least, the copy dilutes the search results for phrases included in the copy. In such a case, the Webmaster who copies your content is using your hard work to drive traffic to his or her site. A copy also puts your site at risk for receiving a duplicate content penalty from Google, AltaVista, and others. In theory, search engines will eliminate any pages that they see as copies in an effort to block search engine spam. Unfortunately, search engines are not very good at determining which site is the original.

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