Showing posts with label Hispanics. Show all posts
Showing posts with label Hispanics. Show all posts

Tuesday, March 15, 2011

CDC Data & Statistics | Feature: An Estimated 3.1 Million Hispanic Adults Have Arthritis

Pain and activity limitations are more common among all Hispanics with arthritis than among whites. Exercise can help ease arthritis pain and activity limitations.

An estimated 3.1 million Hispanic adults in the United States have arthritis. A newly released CDC study provides information on the burden of arthritis among specific Hispanic groups in the United States. CDC found the prevalence of arthritis varied across Hispanic populations, ranging from 12% among Cuban/Cuban-Americans to 22% among Puerto Ricans.

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Wednesday, January 5, 2011

Holiday Marketing to Hispanics: Navidad más feliz | The Lipstick Economy

During the holiday season, Hispanic consumers (yes, that means Hispanic women) spend on average $730.30 compared to non-Hispanics’ $683.08, or $47.26 more.  And they even sneak in more purchases for themselves – $141.95 versus $104.46 for non-Hispanics.  This data comes from a BigResearch study on Hispanic holiday spending trends.

Here are some other differences between Hispanics and non-Hispanics:

1.  Hispanics list clothing and accessories as their number one gift this year, versus non-hispanics who prefer gift cards.  Also indexing high among Hispanics are electronics and beauty items.

2.  Quality and customer service are more important in determining where they shop, versus discounts or price; even though 67% say the economy will affect their spending plans this year.  Discount stores are still the number one shopping destination, followed by department stores.

3.  Hispanics are twice as likely to use their smartphone to research a purchase. The Hispanic population is generally younger and 67.6% own a smartphone compared with 57% non-Hispanics.

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