Nursefriendly.com: Finding A Doctor Using Social Media

Showing posts with label Finding A Doctor Using Social Media. Show all posts

Saturday, June 4, 2011

Creating and sharing great content builds authority for your brand, KevinMD.com

by Richard Meyer
Content drives conversations. Conversation engages your customers.
Engaging with people is how your company will survive and thrive in this newly social world. In other words, online content is a powerful envoy for your business, with an ability to stir up interest, further engagement, and invite connections. Why hasn’t the healthcare industry focused more on better content that drives engagement and creates trust?
Creating and sharing relevant, valuable information that attracts people to you and creates trust, credibility, and authority for your brand and that ultimately converts visitors and browsers into patients. The one who has the more engaging content wins, because frequent and regular contact builds a relationship. Yet 99% of most content on drug websites is boring, hard to read and overly promotional. What we have here is a classic example of failure to communicate.

via kevinmd.com

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Andrew Lopez, RN
Nursefriendly, Inc. A New Jersey Corporation.
38 Tattersall Drive, Mantua New Jersey 08051
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856-415-9617, (fax) 415-9618

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Thursday, May 5, 2011

The Medical Quack: HealthGrades And Other MD Rating and Referral Sites List “Dead Doctors” on Their MD Information Pages And Even Include the Insurance Plans the “Dead Doctors” Honor

This just goes to show you can’t really believe every thing you read on the web. I came across this by accident when doing some searches relative to the Medical Quack. I went to an obgyn doctor for many years and was very happy with her and would still be a patient today except for the fact that she unfortunately passed away from breast cancer.

These sites are supposed to “rate and “help” people but I am not convinced how valuable they are when I see my former physician who has been dead for around 6 years still listed and according to the site, she takes HealthNet. You can read on the site about the focus on helping hospitals with marketing and other software and management areas of business. I guess they are too busy marketing to look for a little bit of accuracy here with the physicians they provide information for. Marketing captures all today. I did call her old phone number out of curiosity and it said it had been disconnected so goodness forbid that phone number being given out to anyone else here, they would kill the phone company with all the wrong numbers due to a listing as such.

via ducknetweb.blogspot.com

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How Twitter changed the life of this physician executive consultant

by Kent Bottles, MD
Every morning at 5:30 AM, I am at my computer scouring the Wall Street Journal, the New York Times, the Philadelphia Inquirer, and other news sources for articles about health care and wellness.
These articles are then summarized in 140 characters with a link to the original article and tweeted. As of today there are 3700 followers of my informal aggregated health care news service, and I hear about it if I am late or slack off on the job. My Twitter community depends on me, and I depend on them.
Twitter has transformed my professional life as an independent physician executive consultant-keynoter who advises health systems and medical groups. Twitter is the main tool I use to monitor the latest developments in the world of health care delivery, payment reform, and physician integration.
I follow about 1,000 health care professionals on Twitter, and I often learn about developments in real-time long before they hit the newspapers and journal articles.

via kevinmd.com

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Thursday, April 28, 2011

The Twitter Chat Schedule | Future Business, Robert Swanwick

Twitter chats are simply pre-organized times to tweet on pre-organized hashtags. They use applications like twebevent or TweetChat to corral just those tweets together and to auto-tag any new tweets with the right hashtag.

The Chat Schedule began as a quick solution so that no one person had to track and manage the information about all the Twitter Chats. There were only about 25 chats back then. It has since grown into a list of well over 100 that gets hundreds of hits a day and adds several chats a week.

Everyone from journalists to moms to finance people to Knowledge Management professionals are finding each other and banding together via Twitter chats. See more info about the Twitter Chat Experience

I fully expected that someone would write a little database driven web app that would replace the public Google Doc, but perhaps simpler is better in this case.

Thanks to all who run the chats, all who have posted information about chats, and all who tweet the link to the list so that more potential chatters can find one that’s right for them.

via swanthinks.wordpress.com

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Found #rnchat, #ivchat and lots of other healthcare related chats on Robert's list.

Andrew Lopez, RN

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For Health Information you can use, Follow, Connect, Like us on (Most Invites Accepted):
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StumbleUpon,
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ALS Study Falls Short, But Use of Social Media Holds Promise - WSJ.com

A new clinical trial found that lithium didn't slow the progression of Lou Gehrig's disease, but the findings released Sunday also showed that the use of a social network to enroll patients and report and collect data may deliver dividends for future studies.

The study was based on data contributed by 596 patients with the disease, formally called amyotrophic lateral sclerosis or ALS. By showing that the drug didn't have any effect on progression of the condition, it contradicted a small study three years ago that suggested such a benefit was possible.

The new study, published online in the journal Nature Biotechnology, represents an early example of how social networking could play a role in clinical trials, an area of medical science with strict procedures that many would consider especially difficult to apply in the online world.

"The approach has tremendous potential,'' said Lee Hartwell, a Nobel Prize-winning scientist now at Arizona State University, and formerly president of the Fred Hutchinson Cancer Research Center. Standard clinical trials play a central role in the research enterprise of both of those institutions.

via online.wsj.com

Click on the "via" link for the rest of the article.

******************************************************
For Health Information you can use, Follow, Connect, Like us on (Most Invites Accepted):
http://www.nursefriendly.com/social/

Twitter!
http://www.nursefriendly.com/twitter

Facebook:
http://www.nursefriendly.com/facebook

What's New:
http://www.nursefriendly.com/new/

Blogger:
http://4nursing.blogspot.com/

Linked In:
http://www.linkedin.com/in/nursefriendly

Nursing Entrepreneurs, Nurses In Business
http://nursingentrepreneurs.ning.com/

Posterous.com
http://nursefriendly.posterous.com

StumbleUpon,
http://www.nursefriendly.com/stumbleupon
******************************************************

Sincerely,

150,000 + Nurse-Reviewed & Approved Nursing Links

Friday, April 22, 2011

How social media is changing the patient experience and the future of health care

How social media is changing the patient experience and the future of health care

OHA Today recently caught up with Colleen Young, Founder of the Health Care Social Media Canada Twitter Group #hcsmca (Health Care Social Media Canada). #hcsmca brings together individuals in the twitter sphere every Wednesday to discuss the latest in the health care community. Colleen shares her knowledge and experience with #hcsmca and how getting involved in social media to improve the overall patient experience is definitely worthwhile.
OHA Today: Why did you start #hcsmca?
Colleen Young: #hcsmca stands for health care social media Canada, a geo-chapter of the #hcsm phenomenon started by Dana Lewis in the US. It was a simple concept — bring people on Twitter together, regardless of profession or expertise, to discuss health care for one hour each week. After taking part in #hcsm and the European geo-chapter #hcsmeu for a several months, I wanted to explore similar issues with respect to the Canadian experience and wondered if others felt the same way. Since the first chat held Sept. 29, 2010 our community has grown to more than 500 people using the hashtag and taking part in the #hcsmca chats every Wednesday at 1pm ET.
OT: What were your strategies to grow #hcsmca?
CY: Like starting any community, it takes time and commitment. The work started before the first chat. I spoke to people on and offline to see if there was an appetite. Once the conversations started, I monitored people on Twitter who were tweeting about health and health care in Canada and invited them to join the chats. This was especially successful when I connected with people looking for information on a topic or someone who had an interesting case study to present to participants. One time our chat coincided with an OHA symposium about community engagement, which resulted in an amazing sharing between OHA and #hcsmca participants.
Our community really solidified and grew after the first pan-Canadian #hcsmca meetup on Feb. 24, 2011. There are also plans to hold more in-person events.

via ohatoday.com

Click on the "via" link for the rest of the article.

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For Health Information you can use, Follow, Connect, Like us on (Most Invites Accepted):
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Twitter!
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What's New:
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Blogger:
http://4nursing.blogspot.com/

Linked In:
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Nursing Entrepreneurs, Nurses In Business
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Posterous.com
http://nursefriendly.posterous.com

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Monday, March 21, 2011

Hospitals Missing Opportunities on Facebook: Results of First Ever Study on How Hospitals Use Facebook - MarketWatch

A new nationwide study by Verasoni AhHa! and Simon Associates Management Consultants of how hospitals across the United States use Facebook suggests that hospitals are not using Facebook to its capacity to engage patients, build healthcare communities or develop their hospital brands.

Only a few hospitals across the United States are utilizing social media to connect with patients, improve the health status of the community and extend their brand, and these hospitals are doing it very well. The majority is not, the study indicates. "It appears that hospitals either have yet to grasp the role of Facebook with respect to connecting with patients, or have not yet invested in the medium to be able to use it as a viable marketing communications and healthcare or community development tool," said Dr. Andrea Simon, President of Simon Associates Management Consultants and co-author of this study.

The study looks at various types of relevant Facebook activities and tactics for 120 hospitals of various sizes and affiliations across the United States. The study includes an analysis of the size of network, frequency and types of posts, and the use of the integration tools available on Facebook, among other measures. "While the numbers clearly indicate that patients are on Facebook, it is the job of hospitals to find them, and engage them in a meaningful way. And, just because a hospital is on Facebook doesn't mean that they are building a meaningful Facebook experience for both the hospital and the patient," said Abe Kasbo, CEO of Verasoni Worldwide, co-author of the study.

via marketwatch.com

Click on the "via" link for the rest of the article.

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For Health Information you can use, Follow, Connect, Like us on (Most Invites Accepted):
http://www.nursefriendly.com/social/

Twitter!
http://www.nursefriendly.com/twitter

Facebook:
http://www.nursefriendly.com/facebook

What's New:
http://www.nursefriendly.com/new/

Blogger:
http://4nursing.blogspot.com/

Linked In:
http://www.linkedin.com/in/nursefriendly

Nursing Entrepreneurs, Nurses In Business
http://nursingentrepreneurs.ning.com/

Posterous.com
http://nursefriendly.posterous.com

StumbleUpon,
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Sincerely,

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Saturday, March 5, 2011

Patients use Facebook, Twitter, to get health information – The Chart - CNN.com Blogs

More and more patients are turning to social networks such Twitter and Facebook for health information, according to a survey by the National Research Corporation.

In the survey of nearly 23,000 people in the United States, 41% said they use social media as a source of health care information. For nearly all of them – 94% - Facebook was their site of choice, with YouTube coming in a distant second at 32%. Eighteen percent of the respondents said they turned to MySpace or Twitter for health information.

One in four respondents said what they learned on these sites was “very likely” or “likely” to impact their future health decisions.

via thechart.blogs.cnn.com

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For Health Information you can use, Follow, Connect, Like us on (Most Invites Accepted):
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Twitter!
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Facebook:
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What's New:
http://www.nursefriendly.com/new/

Blogger:
http://4nursing.blogspot.com/

Linked In:
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Nursing Entrepreneurs, Nurses In Business
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Sincerely,

150,000 + Nurse-Reviewed & Approved Nursing Links

Wednesday, March 2, 2011

Opinion: Docs Need to Get with the Internet Program, KevinMD.com

If you woke up one day with an earache, you could call your doctor's office for help.
Or you could do what the majority of patients do today and Google what to do first. Type "earache" into your Web browser and the results can vary wildly. Search engines can return results saying that an earache can be from the common cold, needing nothing more than over-the-counter remedies. Or it could be a sign of a brain abscess, which requires emergency medical attention.

Getty Images

Only 7 percent of doctors e-mail their patients, let alone engage them on blogs, Twitter or Facebook.

A recent international health survey conducted by the London School of Economics found that only one in four checked the reliability of online health advice. When you consider that nearly two-thirds of patients are consulting the Internet for their medical symptom or condition, that's a lot of patients accepting what they read on the Internet at face value.
That can be dangerous. If a patient wanted to learn CPR, for instance, a typical Web search would lead to one of more than 50 such instructional videos on YouTube. But according to a recent study from the Medical College of Wisconsin, more than half of those showed improper technique; either the rate or depth of chest compressions was wrong. Worse, just a handful reflected the American Heart Association's 2010 resuscitation guidelines update, which now advocates "hands only" CPR, without mouth-to-mouth breathing.

via aolnews.com

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Monday, February 28, 2011

Social Networking - Finding Good Healthcare Information on Social Networking sites

Social networking can help you learn plenty about all aspects of your health care, from prevention, through symptoms and diagnosis, treatment options and disease management.

Social networking is exactly what it sounds like: conversations with others on a casual or social basis. Offline (not on the web) it would be like having lunch with a group of friends, chatting in the coffee shop or even going to a party. Online, through the web, it's a way of carrying on conversations with people you know and people you don't know, but with whom you have mutual interests.

Whereas blogs, wikis and websites are one-way communications (they all talk TO you), social networking sites are for sharing in all directions.

If you've ever chatted through an instant message or participated in a forum or support board (like the one here at patient empowerment or at any of the About.com health websites), then you have already participated in social networking, perhaps without realizing it.

Now there are dozens of social networking websites, built simply to help people carry on conversations with each other. You've probably heard some of their names, MySpace, Facebook, Twitter, Plaxo, LinkedIn and many others.

via patients.about.com

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For Health Information you can use, Follow, Connect, Like us on (Most Invites Accepted):
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Twitter!
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What's New:
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Blogger:
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Linked In:
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Nursing Entrepreneurs, Nurses In Business
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Social Media - How to Use Social Media to Choose a Doctor

We patients have only a few tools at our disposal to choose the right doctor for us. Most of those tools provide very cut and dried basics like licensing, board certification, even malpractice.
It has always been difficult to gain a glimpse into a doctor's attitudes or personality without meeting that doctor and getting to know him or her. Friends might tell us a doctor is "nice" - but smart patients know that doesn't mean a doctor is competent.
Along comes social media - Facebook, Twitter, YouTube, LinkedIn and other programs online that allow us to connect with other people - including doctors. Social media allows us to learn more about a doctor's personality and attitudes, his or her approach to their work and more.
With a little detective work, picking up clues here and there, smart patients use social medial to help them research and choose their doctors.
Some might tell you that you can get this kind of information from doctors' ratings sites. But I'm not a fan. They are too restricted, and are too often populated only by disgruntled patients. So give social media a try, hopefully to find more balance.

via patients.about.com

Click on the "via" link for the rest of the article.

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For Health Information you can use, Follow, Connect, Like us on (Most Invites Accepted):
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Twitter!
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Facebook:
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What's New:
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Blogger:
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Linked In:
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Nursing Entrepreneurs, Nurses In Business
http://nursingentrepreneurs.ning.com/

StumbleUpon,
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Nursefriendly.com

Saturday, June 4, 2011

Creating and sharing great content builds authority for your brand, KevinMD.com

Thursday, May 5, 2011

The Medical Quack: HealthGrades And Other MD Rating and Referral Sites List “Dead Doctors” on Their MD Information Pages And Even Include the Insurance Plans the “Dead Doctors” Honor

How Twitter changed the life of this physician executive consultant

Thursday, April 28, 2011

The Twitter Chat Schedule | Future Business, Robert Swanwick

ALS Study Falls Short, But Use of Social Media Holds Promise - WSJ.com

Friday, April 22, 2011

How social media is changing the patient experience and the future of health care

How social media is changing the patient experience and the future of health care

Monday, March 21, 2011

Hospitals Missing Opportunities on Facebook: Results of First Ever Study on How Hospitals Use Facebook - MarketWatch

Saturday, March 5, 2011

Patients use Facebook, Twitter, to get health information – The Chart - CNN.com Blogs

Wednesday, March 2, 2011

Opinion: Docs Need to Get with the Internet Program, KevinMD.com

Monday, February 28, 2011

Social Networking - Finding Good Healthcare Information on Social Networking sites

Social Media - How to Use Social Media to Choose a Doctor

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